Senior Marketing Specialist
Company: VirtualVocations
Location: Springfield
Posted on: October 30, 2024
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Job Description:
A company is looking for a Senior Marketing Specialist to drive
marketing programs that engage and qualify prospective clients.
Key Responsibilities
Understand the competitive landscape and customer needs within the
event industry
Collaborate with cross-functional teams to develop and execute
marketing campaigns
Track marketing metrics and analyze campaign performance for
optimization
Required Qualifications
Bachelor's degree in Marketing, Communications, or a related
field
Three-plus years of experience in marketing, preferably in
account-based marketing or demand generation
Strong understanding of marketing automation tools and CRM
platforms
Experience with email marketing preferred
Keywords: VirtualVocations, Waltham , Senior Marketing Specialist, Advertising , Springfield, Massachusetts
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